The expected customer experience. should be in a given sector are destined to rise. the brand “is forced” to improve the overall .Quality of the service offered to its customers, in a virtuous circle that digital tools contribute to strengthen. On the company side. recognizing the impact. Of customer experience on loyalty processes . Allows for significant savings . We knowacquiring customers can cost 5 times more than the cost of maintaining existing ones. Abandonment causes companies to lose revenue.
Both directly because
The payment for the product or service is no longer UK Phone Number List paid, and indirectly. If we think about the resources spent (money and time) to replace customers. Another issue not to be underestimated . A customer dissatisfied with a disappointing customer experience could trigger a chain of negative reactions , perhaps activated by a simple word of mouth on social media. At that point it will become inevitable to consider the costs associated with reputation rehabilitation operations.
In both cases
In replacing customers who have abandoned the Germany Phone Number List brand with new customers and in promoting a counter.narrative that can mitigate the effects . of bad publicity – a customer experience can be decisive, because it allows you to focus on the specific target on which marketing has become less effective .Intercepting it on multiple channels .at different times, with customized content .At that point it will become inevitable to consider .The costs associated with reputation rehabilitation operations.
