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Rethinking the customer experience in the energy sector

From the rapid multiplication of mobile devices on a global scale to the spread of 5G and IoT , from the growing awareness on climate change that pushes institutions towards more resolute actions to distributed and deregulated energy, from the pandemic emergency to the start of the conflict in Ukraine: despite the upheavals – technological, political, social, cultural – of recent years, the ecological transition .

Has not stopped but has

on the contrary, undergone a strong acceleration. While Mexico Phone Number List facing the challenges posed by climate events, health crises and events with socioeconomic implications that are still difficult to predict, the most far-sighted and reactive companies have managed to rethink the customer experience in the energy sector , choosing to invest in the relationship with the customer in such a way as to make it useful, richer in meaning and value.

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We have already talked about

Cecabornization and the big changes in the Algeria Phone Number List utility sector . Until the recent past, companies in the utility sector formulated their offers by insisting above all on the price lever and set their competitive strategies according to a traditional idea, now largely outdated, of the end user (conceived in a mostly passive role and with limited possibility of intervention). The relevance given to issues such as responsibility towards the environment .

 

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