Use a landing page
While you want to drive traffic to your site, you also need to consider the fact that people’s time is limited during this time of year. Instead of pushing customers to visit your site, you should create a customized landing page that helps them focus on what you’re selling.
Online shopping and research is hectic this time of year. And consumers need to understand what you’re selling at a glance. While your website belize business email list should be optimized for conversion, it may not feature your special holiday offer or the unique value proposition you’re offering during this special time.
Adding a pre-exit pop-up can also help you convert more visitors. And if you’re offering a special offer for a limited time, consider engaging visitors with a countdown timer that motivates them to take the next step with your business.
2. Target Holiday-Related SEO
If you target the same SEO keywords during the holidays, you’ll end up with a campaign that looks the same as it does at other times of the what is cloud storage? year. Instead, look to see if there are holiday-related keywords you should be targeting in your campaigns in the weeks or even months leading up to the holiday.
3. Use relevant hashtags
Hashtags are constantly evolving, so if you’re not paying attention to changes in your industry or product’s hashtags, you’re missing out on germany cell number opportunities. Take the time to research trending hashtags, especially during the holidays.
During this time of year, you can encourage consumers to use your branded hashtags to draw attention to your product or service. Offering special coupons or promotions to those who engage with you online can also help you reach more people with holiday marketing.
4. Pay for advertising
While organic marketing is a great start, paying for holiday advertising can be a great way to expand your potential audience during a time of year when consumers are willing to spend money.
Paid advertising campaigns with high targeting can yield good returns when approached strategically. In order for paid advertising to be profitable, it is necessary to deeply understand your customers, their needs, and how to satisfy them.
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5. Create a seamless customer experience
A poor online experience can cause consumers to look for other ways to meet their needs. Not only that, but if you find new customers who have purchased from your business but had a bad experience with you online, 88% of them will not return to your site because of the bad experience.