Colors have an immediate impact on people. The emotions and psychology of colors are very real. Colors also increase brand recognition by an average of 80%. Understanding the colors that best represent your business and industry can be a great asset in building and increasing this recognition factor. It is therefore very important to choose a color scheme that best suits your brand for your website.
For example, if you’re trying to achieve a more premium, high-end image, purple is a good color to choose because people associate it with royalty, high quality, and intrigue. And if you’re trying to appeal to a broader audience , blue is a good color because it’s calming and relatively soft. It’s suitable for more subtle themes like healthcare or finance.
Below are some examples of colors, markings, and what they hide:
- Red : Coca-Cola – indicates excitement or happiness.
- Orange : Fanta – is friendly and fun
- Yellow : Nikon or singapore mobile database McDonalds – indicates optimism and happiness
- Green : Animal Planet – suggests freshness and nature.
- Blue : Walmart – indicates reliability and certainty.
- Purple : Cadbury – indicates a significant brand that has a history of quality.
- Brown : – Nespresso or UPS – indicates a reliable product that anyone can use.
- Black : Adidas – suggests luxury or elegance
- White : – Apple or Nike – suggests sleek, user-friendly products
How to choose a color for your website?
Why is the choice of colors you use on your website so important? More than 80% of people agree that the colors used on a page directly affect whether they make a purchase or not. Colors help your brand to be remembered. A customer’s acceptance or rejection of a product is also largely related to colors.
Step 1: Choose a primary color
The best way to choose a primary tugba isiker senior software engineer color for your website is to think about the vibe of your product or service first. If you already have your own logo, it makes sense to choose colors that match your existing brand.
Step 2: Choose complementary colors
It is also very important to choose cpa email list complementary colors. Each color has its counterpart, which stands out when combined with the other color. These complementary colors should be used, for example, for buttons with calls to action.
We recommend choosing one or How to choose colors two complementary colors, otherwise your website could become a bit cluttered.
Step 3: Choose a background color
When choosing the background color for your website, there are basically two options: a muted version of your primary color to strengthen your brand, or a white background that is simply not distracting and allows all images, buttons, and texts to be clearly visible.
Step 4: Choose a font color
The first option that probably comes to mind is black. However, the classic black color is not very common. Black on a white background is too tiring for the eyes of the website user due to its 100% contrast. A purely colored font is then more suitable for highlighting.